GOLDDUST ALUMNI ONLY | Week 5 | Storytelling for Jewellery Brands
Time and Date: 8pm Tuesday 1 July 2025
Please note that the talk might start a little later than 10:45am, please be patient and wait in the Waiting Room and you will be let in when the speaker is ready
“The KEY to standing out as a luxury brand in 2025 is Storytelling”
But what is storytelling, and how can you create and find a story to build your brand upon? It’s more than just writing your ‘About page’ - it’s a strategy, a tone of voice, and connecting with your customer on a deeper level.
Siobhan is a specialist in storytelling for the jewellery industry, and will be breaking down exactly how you can work out what story you want to tell in order to successfully connect to your ideal customer.
There will be an open Q&A session at the end of the interview.
The Interview will be recorded and sent out after the event to watch on-demand at any time.
Time and Date: 8pm Tuesday 1 July 2025
Please note that the talk might start a little later than 10:45am, please be patient and wait in the Waiting Room and you will be let in when the speaker is ready
“The KEY to standing out as a luxury brand in 2025 is Storytelling”
But what is storytelling, and how can you create and find a story to build your brand upon? It’s more than just writing your ‘About page’ - it’s a strategy, a tone of voice, and connecting with your customer on a deeper level.
Siobhan is a specialist in storytelling for the jewellery industry, and will be breaking down exactly how you can work out what story you want to tell in order to successfully connect to your ideal customer.
There will be an open Q&A session at the end of the interview.
The Interview will be recorded and sent out after the event to watch on-demand at any time.
Time and Date: 8pm Tuesday 1 July 2025
Please note that the talk might start a little later than 10:45am, please be patient and wait in the Waiting Room and you will be let in when the speaker is ready
“The KEY to standing out as a luxury brand in 2025 is Storytelling”
But what is storytelling, and how can you create and find a story to build your brand upon? It’s more than just writing your ‘About page’ - it’s a strategy, a tone of voice, and connecting with your customer on a deeper level.
Siobhan is a specialist in storytelling for the jewellery industry, and will be breaking down exactly how you can work out what story you want to tell in order to successfully connect to your ideal customer.
There will be an open Q&A session at the end of the interview.
The Interview will be recorded and sent out after the event to watch on-demand at any time.